My name is Laura Weisz, and I'm a UX Researcher and Designer with a M.S. in Human-Centered Design & Engineering from the University of Michigan and a B.S. in Biopsychology, Cognition, and Neuroscience. Before UX, I spent two years as a behavioral therapist. That background is the lens for everything I do: design that's accessible by default, evidence-grounded, and built for how people actually think and behave.
My Bachelor's in Biopsychology, Cognition, and Neuroscience — coupled with my experience as a Behavioral Therapist before transitioning careers — has enhanced my goal of developing products and services that work for the most people possible.
A science background that feeds directly into the "why" of every design decision — understanding cognition, behavior, and perception at a neurological level before ever picking up a wireframing tool.
A non-traditional route into UX — with a meaningful detour that sharpened empathy for the people at the center of every design problem.
I aim to create designs that are not only fun and engaging, but innovative and usable for all. The "Why" and "How" of a design are at the core of my design process.
Creativity doesn't stop at the desk. I find that exploring new mediums — analog ones especially — keeps curiosity alive and feeds back into the design work in unexpected ways.
UX Researcher & Designer passionate about accessible, engaging, user-friendly digital experiences that make a meaningful impact on people's lives.